Business Liquidation Auctioneers and Appraisers
The Right Choice in Professional Auctioneers
Serving All of Oregon, Nevada, Hawaii
WHY SELL AT AUCTION?
Auctions are the most unique
and valuable way of selling almost any type of personal property. Some of the
most popular auctions are those that involve household items, or livestock or
antiques. But auctions involve so many more possessions: automobiles, office
equipment, art, machinery, industrial equipment, electronics. One very rapidly
growing area is real estate. More and more people are buying and selling their
homes and land by the auction method.
Flocking to Auctions
Auctions are one of the oldest forms of selling property; their history spans
centuries. And time has only increased their popularity. A research study
commissioned by the National Auctioneers Association shows that auctioneering is
an industry on the rise.
know that more than half of the total U.S. population has attended a live
In 2004, the
value of all goods and services sold at live auction in the U.S. was
approximately $202.7 billion. This figure is up 6.8% over 2003 and
translates into a huge number of satisfied buyers and sellers of goods.
entertainment at their finest. Thatís what most consumers say about auctions and
thatís the number one reason they attend. So what makes them so fun and
entertaining? Some say itís the unexpected and the idea of experiencing
All in all:
- 83% think auctions are
an exciting way to get good deals
- 51% think they offer a
great value on items
- 65% think auctions offer
exciting items they wouldnít otherwise purchase
- 53% like the excitement
of getting a good price
consumers find auctions fun because theyíre a rewarding activity for the whole
family to enjoy. On average, consumers are willing to drive 1.3 hours to attend
a live auction, with 75% bringing the family when they go.
of Selling at Auction
So how can auctions benefit you, as a seller? Why are they the best way to sell
property? Well, there are a number of reasons
- Speedy Process,
An auction is immediate. It happens during a set time and is completed
during that time. Itís quick and efficient.
- You Set the Time
and Place of Your Sale.
Itís as simple as that. You work with the auction firm to schedule what
works best for you.
- You Know Exactly
When Your Property or Goods Will Be Sold.
Thereís no wondering whether or not your property will sell. It WILL sell
and it will sell during the set auction time.
Marketing of Your Property.
Part of conducting an auction is marketing it to the general public to get
as many people there as possible. Auctioneers have comprehensive mailing
lists they use to market their sales. They run advertisements, distribute
fliers and more. They are marketing specialists. A good marketing effort can
easily bring 300 to 400 people to your auction, or more!
- Buyers Come
Prepared to Buy.
Auction goers come with money in their wallets, pockets and hands and are
prepared to come home with property. Itís a sellerís delight. For real
estate auctions this is especially advantageous because buyers must qualify
to buy through a deposit of a certified or cashierís check.
- No Negotiations.
There is no haggling over price or merchandise. The auction method is quick
and efficient. When people bid, they make a commitment to buy the property
at that price without discussion or debate.
- No Leftovers and
Little Clean Up.
Every item at an auction goes up for bid and every item is sold. How many of
you have ever had a garage sale and when youíre finished, you spend hours
packing up what didnít sell and looking for places to store it? With an
auction, thereís no worry about what to do with leftover items because there
arenít any. This means very little clean up, also.
Auctions motivate buyers to perform. People get caught up in the
competitiveness of the bidding and many times this drives the price of items
higher. To some itís like a game, and they want to win at all costs (or
hopefully for you, at high costs!) And did you know that 9 times out of 10,
an auction brings in the fair market value, if not more, for any item put
across the auction block?
Thereís no more exciting atmosphere than an auction. Crowds of people
competing for property, combined with that lively auction chant makes for
some great entertainment and fun. (Give them a sample of your chant.) It
makes people feel good and makes them feel like spending.
- Auctions Work Well
in Both Good and Bad Economic Times.
People love auctions, because they love sales. Statistics show, in a good or
bad economy auctions remain a steady force. When the economy is bad, the
auction industry does not feel the impact: people still flock to auctions.